Tag Archives: brand professionalism

The Signature Statement That Tailored Solutions Brings To Your Brand

Signature statement of brand

“Branding is what people say about you when you’re not in the room.”

Branding plays a vital role in almost everything we do. Brand identity is what distinguishes your brand from other brands. A unique brand identity gives every product of yours a distinct advantage over other competitor brands. 

A brand identity is made up of what your brand says, what your values are, how you communicate through your product, and what you want people to feel when they interact with it. Essentially, your brand identity is the personality of your business, and offers a promise to your customers. A brand identity is brought to your brand by the signature statement of the brand. From uniform manufacturers/suppliers to high-end designers, everyone needs to have a signature statement to create a brand’s identity. Be it designs, colours, logos or a particular print, all of these create a brand image. Your product leaves an impression on your customers long after you’ve made the sale. Brand identity is the process of shaping that impression. 

So when you include your branding in tailored outfits for your organization, it reflects thorough professionalism in each of your employees. 

Branding apparel for professional reasons isn’t limited to simple options and custom fits. There is a lot more to it than that. Here are some ways your tailored outfits can reflect your brand.

The face of the business

For all intents and purposes, your brand’s logo is the “face” of your business. But that face should do more than just look fresh or interesting. In essence, a logo’s contribution to brand identity is associative, too. It tells the public that [this image] means [the name of your company]. When you place your company logo prominently on your outfits for all to see, it’s a matter of pride!

Unique Colour Palettes

Instead of going for solid colours, you can opt for a colour palette that accentuates your brand and echoes its values. Pick a colour palette that is unique to your brand for a pronounced style statement. Wear your colours with pride!

Custom Accessories

Most uniform manufacturers will provide you with customization options that can further contribute to your brand’s sartorial style statement. This includes small details like collar outlines, sleeve patterns and even the type of material used! Experiment with options that reflect your style.

Your company’s mission

When you create an identity for your brand, you’re giving it something to stand for. That, in turn, gives your company a purpose. We all know companies have mission statements, right? If your company has a motto, you might consider printing it on the fore of your outfits, to proudly display to one and all what you stand for. This works well for sports-based organizations.

Generating a positive image

When it comes to tailoring your outfits based on brand values, it’s important to portray an image that conveys complete professionalism. You can do this by picking out a garment that syncs well with these ideals. Nothing beats a formal shirt or a suit in saying you mean business, and when they are custom-fit to your brand, the vibe is multiplied.

Tailored outfits balance comfort and style

A brand identity embodies your company and everything you stand for, and it’s also an effective way of differentiating your business from its competitors. Instantly recognizable and associated with positive consumer experience, a brand identity to a brand can bring out its uniqueness and can be the key to success. In addition to this, tailored outfits are also super comfortable to wear daily, because of their custom fittings. You can walk in ease and exude effortless confidence, every day at work. The mark of a premium brand is how much attention they pay to their products. Their style makes them unique and different which makes it even easier for a consumer to remember them. A brand identity can become a personality that will speak for your brand.

RSM Uniforms can help you with all your tailoring needs! We are uniform manufacturers and uniform suppliers who help you customize your clothing according to your needs and create a unique brand identity for your brand. Redefine your brand’s signature style with us!


How Corporate T-Shirts Help Build a Brand

Branding Through Corporate T-Shirts

Amid thousands of new businesses that get started across the globe annually, one common thing that is imperative for entrepreneurs and organizations is the need for grabbing attention by spreading the word about the business and its brand. What could be more effective in today’s visual-based world than promoting your business through a customized corporate T-shirt!

Why is Promoting a Brand Using Corporate T-shirt Considered Crucial?

It is a commercial world out there today. Company emblems and logos, when boldly displayed or discretely embroidered onto the t-shirts give your business an edge over the competition. It helps to take your brand to the masses easily as well. 

When your corporate logo is prominently displayed on your organization’s employees’ clothing, it provides several advantages. Corporate t-shirts are the in-thing today, with almost any global company going in for this type of business promotion. There are several T-shirt corporate manufacturers in Chennai who would effortlessly make your logo visible and attract the attention of people.

Corporate T-shirt Branding – the Modern Trend in Increasing Brand Visibility

Modern marketing involves creating your company’s name, design, or symbols that belong to the company on employees’ t-shirts. This helps to sell the company’s identity and how it differs from peers and competitors. Branding is not just about colors or logos. It describes the company as an entity, describing what it does. It is instrumental in making people form an impression of your business. 

How Companies May Build Their Brand Using Corporate T-Shirts

1. Printing the brand on corporate T-shirt enables businesses to attract new customers

A good branding, when done with the help of corporate clothing manufacturers, helps to win referral business effortlessly. A strong branding translates to a positive impression of the company among the consumers. This leads to increased business as consumers tend to feel familiar and rely on your products and services.

2. Corporate T-shirts help to grow the company’s reputation

A consistent and strong brand image achieved by partnering with corporate T-shirts manufacturers will help business organizations to establish their brand and business. Customers tend to recognize, remember, and recommend your brand to others. 

3. Corporate T-shirts facilitate easy and effective interaction with your customers

Having your company’s logo or brand on employees’ or customers’ clothing through the right T-shirt corporate manufacturers in Chennai not only helps to display your brand but also makes it easily identifiable. Customers find it easy and convenient to approach your employees and ask for help. Recognition of company employees and convenience of customers translate into increased business revenue.

4. Company Employees Wearing Corporate T-Shirts With your Brand are Walking Advertisements

You can create your customized t-shirts with corporate T-shirts manufacturers. These are cost-effective and make your employees your brand ambassadors wherever they are visible to the public.

5. Corporate T-Shirts Create Great Visual Appeal

People are getting increasingly more dependent on what they can visually consume. Branded t-shirts, when effectively created by corporate T-shirts manufacturers, have crucial visual appeal. Making your company’s employees wear them and offering these to your customer base for free will help you to achieve a lasting impression among the existing and potential customers.

6. Great for Occasions Such as Conventions

When worn at community events and conventions, Corporate T-Shirts significantly help in building brand recognition. It is a quick and smooth way to get your company’s name out there.

7. Customer trust and customer retention can be increased

Custom-made corporate t-shirts from corporate T-shirts manufacturers enable entrepreneurs and business owners to create customer faith. You can ensure customer retention as well when you come up with high-quality corporate t-shirts from corporate clothing manufacturers.

Corporate T-Shirts – Adding Extra Flare to Business

Get visually appealing t-shirts that represent your business and brand professionally through corporate T-shirts manufacturers and offer these to your customers and employees. It will add an extra flare to your business. 


Corporate T-shirts designed and created by reputed corporate clothing manufacturers can be gifted to customers. They can be supplied to your employees as a uniform. It acts as a promotional or publicity material while representing your company and its brand.

How A Good Uniform Reflects On Brand Professionalism

Good Uniform Reflects On Brand Professionalism

It is important to remember that there are many uniform suppliers in Chennai. However, RSM is one of the established uniform manufacturers in Chennai that understand the importance of a good uniform and how it impacts both the morale of the staff wearing it and the professionalism it projects. RSM has been working with organizations for years to ensure that the best kinds of uniforms are crafted to reflect the image of the organizations. Before we see their work, one must first understand how a good uniform reflects on the brand’s professionalism.

How a good uniform reflects on brand professionalism


A good uniform reflects inclusivity. It does not matter where you come from, it is a leveler that promotes everyone to be equal. It brings a feeling of inclusiveness that does not separate people on their clothes. It creates a productive professional environment. Equality brings a sense of togetherness working towards the same goal, namely, the success of the organization. 

Sense of belonging:

A good uniform promotes a sense of belonging for the employees. When an employee wears the brand on his or her uniform, it gives them a sense of belonging with the organization. It makes them feel that they are part of an organization and they represent it. It makes them responsible not just how they work within the walls of the office, but also how they conduct themselves outside the boundaries of the office because they continue to represent the institution.   

Trust and confidence:

A good uniform increases trust and confidence in the person that wears it with pride. This increases the confidence in the person wearing it and increases the trust in the customer interacting with the person in uniform. Customers see that the organisation has invested in branding their people and therefore understands that they are serious about their business. 

Increased Productivity:

Again, because they “wear the branding on their sleeve” employees tend to be more professional to keep up their brand name. They tend to work better and faster to ensure they do not bring a bad name to the company that they belong to. This makes them productive and effective in their turn-around time (TAT). They feel like they are responsible for the quick responses that they provide to issues and for problem-solving. 


Certain jobs require certain kinds of uniforms. When an organisation is sensitive to those needs, both the employees and the customer feels a sense of confidence in the organisation’s priorities and professionalism. The uniforms are not just to show that they follow the rules but also instill a sense of pride that the employers are not just there to make money, but also care for them. This enables them to feel a sense of pride and loyalty.

Brand awareness:

This could potentially be the most obvious point in understanding how uniforms help in brand professionalism enhancement. When a uniform is defined professionally and is given the eyeballs it deserves, people tend to recognise it as a respected product. It sells as a brand in itself. People see the brand and know automatically that it is a trusted product or service and migrate towards it. 

Recall as a brand:

A good uniform brings good news in terms of presentation of your brand and professionalism of what you stand for. Creating brand awareness is part of most industries and doing this with the uniform is an important aspect of it. When your uniform is good your team looks professional and gives the required confidence to your customers that you can get the work done, they tend to come back. 

Over to you

We at RSM use the best technology and the best resources possible to help you and your work shine. We being a responsible uniform supplier in Chennai use latest technology and the right kind of fabric to not just make you look good but also to ensure that you and your team feels inspired to do better. We consult with the team to bring out the uniform that makes you feel proud because we also feel pride it in. Like it is said, there are many out there that do the same thing, but there is something about doing it right. We believe in doing it right, because we have pride in our work, and so should everyone that wants to do it right.